Branding
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Drake retains stake in OVO’s sale to Authentic Brands Group
5 days ago -
The work that was: MADD Canada parks the scare tactics
5 days ago -
Fizz refines its image with ‘no-brainer’ campaign
5 days ago -
Food Basics adds cookbook to its multicultural marketing strategy
7 days ago -
Questrade looks beyond low fees with first rebrand in over a decade
1 week ago -
The work that was: On pop stars, Peppermint Halos and ‘Hollydays’
August 21, 2026 -
Labatt celebrates beer across brands and occasions
August 20, 2026 -
Toronto Tempo unveils its two-mascot team
August 19, 2026 -
Why Tourisme Abitibi-Temiscamingue is admitting it’s not for everyone
August 19, 2026 -
RBC taps Wrexham AFC’s global rise with back-of-kit sponsorship
August 18, 2026 -
The work that was: On sky goats and midnight athletes
August 14, 2026 -
Montreal’s Parc Olympique builds for the future through spirit of 76
August 14, 2026 -
Hank offers simpler way to shop as department stores retreat
August 11, 2026 -
Oh, Canada. Who are you, really?
August 9, 2026 -
The work that was: Pinty’s invites new hobbies to its wing club
August 7, 2026 -
Molson: Still Canadian after all these years
August 7, 2026 -
Winnipeg Foundation tells a story of past and future generosity
July 31, 2026 -
Rethink Breast Cancer relaunches marquee ‘Boobyball’ event
July 30, 2026 -
Final whistle: Turning World Cup moments into lasting brand value
July 29, 2026 -
KFC Canada enters specialty-drink space with launch of Kwench
July 28, 2026 -
The work that was: Smuggling souvlaki and serving up pay equity
July 24, 2026 -
The work that was: Tinder doubles down and tennis goes red
July 17, 2026 -
Zulu Alpha Kilo frames visual identity for Gallery Grip
July 17, 2026 -
How Arrivals + Departures branded a women’s baseball league
July 16, 2026 -
Key trends from Cannes point to the importance of human marketing
July 14, 2026 -
Victoria brewer Whistle Buoy distances itself from FIFA’s fun police
July 14, 2026 -
The work that was: Marketing news that’s worth a second look
July 10, 2026 -
Physiotherapists position rebrand around the science of movement
July 9, 2026 -
Brands stitch together campaign on coattails of Drake cameo
July 2, 2026 -
Have your say on Brands and Marketers of the year before July 15
June 30, 2026 -
Aaron Starkman on Canada’s simple formula for success
June 22, 2026 -
CMA hits refresh on its visual identity
June 18, 2026 -
Nominate your picks for Marketers of the Year
June 12, 2026 -
Who deserves to be a Brand of the Year?
June 10, 2026 -
Co-operators provides context to its reassurance messaging
June 9, 2026 -
Zellers comeback expands to Ontario
June 3, 2026

