Image courtesy Priyanka Bhullar, left, and Madison Dloomy
Edelman Canada hires senior copywriter, senior art director
Edelman Canada has hired creative team Madison Dloomy and Priyanka Bhullar in the roles of senior creative copywriter and senior creative art director, respectively.
The pair first partnered professionally when both joined Theo in their respective disciplines the fall of 2019. Dloomy and Bhullar then joined Leo as copywriter and art director in April 2022, before adding “senior” to the front of their titles in April 2025.
Edelman CCO Anthony Chelvanathan said in a statement that Dloomy and Bhullar will “inject fresh perspectives and new energy” to the agency’s work while bolstering the shop’s earned-first creative offering.
Throughout their careers, the duo has supported work for the likes of Starbucks, Canadian Tire, TD, Bell and more.
Director of culture, creator content and social joins Loblaw Agency
Loblaw Agency, the grocer’s in-house shop, has appointed Chelsea Johnston as its director of culture and social, creator content.
Johnston will report to senior director of social Darcy MacNeil and have key responsibilities in shaping timely and relevant content, while building out creator partnerships, Loblaw Agency tells strategy.
Johnston previously spent more than a decade at Corus in a number of roles, including executive producer of social and digital content and, most recently, as director of client accounts at the broadcaster’s full-service social and digital agency, So.Da.
– Image via LinkedIn
